Companies across the value chain are looking to sustainability to differentiate from their competitors and win new business. Companies face growing consumer and regulatory pressure to find sustainable packaging options that ‘reduce, reuse and recycle’ In Singapore, the “Circuit Breaker” has made a lot of people look at the amounts of waste generated when theyContinue reading “Sustainability in Packaging Design”
Tag Archives: Packaging
Understanding the purpose of packaging.
Many products come in packaging, bottles, boxes and other containers. With the increasing interest in sustainability, perhaps we need to understand the purpose of packaging. 1) Bulk Items. In the past, many items are sold as bulk items, which means they don’t come with any packaging. You will have rice, nuts and other dried goodsContinue reading “Understanding the purpose of packaging.”
Product Packaging Basics II
Packaging design process After answering all these questions, you can start to put together ideas for product packaging. Understand the inner packaging and outer packaging. For products with more than 1 part, to transport and store the product neatly, you may need to use layers.To give you a good idea, the packaging of a laptopContinue reading “Product Packaging Basics II”
Product Packaging Basics
Product packaging design refers to the creation of the exterior of a product. This includes The material (box, bottle, can, wrapper or any form of container)The font, graphics, colour, and other important information. A good design tells a story about the product. It visually engages us and the materials used can enhance the user experience by touchingContinue reading “Product Packaging Basics”
PACKAGING DESIGN 